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February
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Description:

Elevate your farm‘s marketing efforts with our practical and engaging class on creating impactful sell sheets. Designed specifically for farmers, this course will teach you how to develop compelling sell sheets that effectively showcase your products and capture the interest of potential buyers.

IN THIS CLASS, YOU WILL LEARN:
1. Introduction to Sell Sheets: Understand the purpose and benefits of a sell sheet in promoting your farm’s products. Learn how a well-crafted sell sheet can serve as a powerful marketing tool to attract and engage buyers.
2. Key Elements of a Sell Sheet: Explore the essential components of a successful sell sheet, including product descriptions, pricing, key features, and contact information. Learn how to present your farm’s offerings clearly and professionally.
3. Design Principles: Discover best practices for designing visually appealing sell sheets. Learn about layout, color schemes, typography, and imagery that will make your sell sheet stand out and effectively communicate your product’s value.
4. Tailoring Your Sell Sheet: Learn how to customize your sell sheet for different audiences, such as wholesalers, retailers, and direct consumers. Understand how to address the specific needs and preferences of each target market.

Speaker: Jennifer Badger, NC Cooperative Extension, EmPOWERing Mountain Food Systems

Location: Online webinar

Cost: Free! Preregistration is required. Sign up here

Cohosted in collaboration with: EmPOWERing Mountain Food Systems (EMFS), Haywood County NC Cooperative Extension, and the Haywood Community College Small Business Center (SBC)

Feb 25 Tue